Our Value Flower Wall Range….Cheap or luxury?
Can a flower wall ever be both? Hmm, we’re not so sure!
Since we launched our Value Flower Wall Range last month we’ve been super busy with orders from customers who will not only be adding the wall to their portfolio of rentals, but also from private clients who will be using the wall for the own personal use at events such as weddings or baby showers. When prices start from 895USD, we can see why – it’s a competitive price compared to some day rentals!
But one thing we can’t help but notice, is how our Value Range looks a lot like what fellow flower wall vendors describe as ‘luxury’ or ‘bespoke’.
We like to think we’re pretty open and honest at The Flower Wall Company, and we created our Value Range specifically for those brides on a budget who want a flower wall at a lower price, but with our years or experience, we think we are ok to say that as gorgeous as this range is, it isn’t ‘luxury’ or ‘high end’. And there is nothing wrong with that! But let’s be mindful about using those words.
We’ve said before luxury is a relative term, but we can’t help but think some other flower walls are being mislabeled and misdescribed. Now that is wrong!
Not all flower walls are made equal, designed equal, or look equal, so how can they all be described as luxury, high end, or bespoke? It’s a question we have been pondering recently and will definitely be delving into in the future on this very blog!
How do our Value Walls differ from the rest of our range?
Most of our other flower walls use at least 10 different types of flowers – some use over 50 separate pieces – that means different species, size, color and material. Initially we used so many as we quickly realized that the best flower walls are the ones that look real, and in real life, no two flowers are the same, so we try to replicate that idea in our backdrops. Our Value Range only uses a around 5 different blooms, but what we still do is hand arrange the flowers into a western style arrangement and color scheme, and we still do it in our way that means you can reuse the wall tens if not hundreds of times – we build our walls not to fall apart.
Our Value Range is also not 3D as the flowers we use are all similar heights, but the blooms are still high quality imitation florals, and we still use over 100 per panel. We firmly believe the blooms in our Value Range are better quality than some of the other flowers we’ve seen in walls on social media touted as ‘luxury’ – such as the flower wall below.
Being in China means we get to see so many new flowers each day, and there are ones we simply refuse to use as they don’t meet our high standards….actually quite a lot are rejected, usually for being low grade material or not well designed. You can see from this image, which is promoted as ‘luxury’ that our Value Range is taking no prisoners when it comes to how amazing it is!
We look at flower walls all day every day, so it’s easy for us to see the comparisons and quality. When purchasing online, it can be hard to see the difference of price over value, and a lot of time is probably spent reading the descriptions of products, but we are saying enough with the superlatives! Own the product you sell – we are upfront and honest about our Value Range. The colors and arrangement are beautiful, but is it as evolved and life like as say our Aninia Flower Wall? No. Does it mean a flower wall from our Value Range will look any less stunning at an event? No, not at all. But as everyone has a different amount to spend, we wanted to offer all potential customers a choice and we wanted to show our customers that our Value Range competes directly in price with what other companies call luxurious, but definitely not in style. Our Value Range is light years ahead in that department!
See Our Amazing Value Flower Wall Range
Our Flower Wall Value Range currently has 5 designs, and we planning on adding more soon.
Visit our website to see our portfolio or email us with any questions you may have! info@theflowerwallcompany.com