The Flower Wall Company – Our debut at New York Fashion Week
You’ve probably seen the images already of two of our gorgeous flower walls at New York Fashion Week! We are so proud to have supplied the floral backdrops for Michael Costello’s SS18 Presentation and we couldn’t have imagined just how much impact the walls would have.
At the Robert Miller Gallery in fashionable Chelsea, we had a blank canvas to help Michael create his vision of “The Secret Garden”, where humanity and nature entwine, and the idea of beauty is empowered by whimsical elements of organza and sparkle.
The delicate colors of the dresses were effortlessly matched and enhanced by two of our flower walls – one of our most popular designs, The Petra, and one of our new Fall/Winter walls, Miss Edwards.
Each wall was 3m tall and 3.6m wide (around 10ft x 12ft) and mounted to the gallery wall – a perfect example of why we don’t create self-supporting walls! More often than not our client base is production/events companies and commercials businesses who don’t need a wall that stands up on its own. The flexible nature of the panel system that we first implemented means you can use the walls for the best fit at your event without being tied to a cumbersome frame or backing system.
We knew when we created this design almost six months ago that it was something special, and that we would be seeing the copies of our walls featuring anemone flowers, and we were right! We don’t mind being industry leaders – someone has to set those trends and it might as well be us! Watch this space for more walls popping up featuring anemones!
To the untrained eye this might look just like any other Petra Flower Wall but to us in the know it’s actually a slightly different, custom Petra Flower Wall.
We have used a higher grade of anemone flower – with real touch feel, as well as adding in real touch blush flower heads. The quality of the anemone’s is amazing and we will be using them in the future for this design – that’s what we are all about! We are getting flowers made and pushing suppliers to create better, more realistic flowers.
We think the Petra Flower Wall was a perfect choice for Michael’s presentation as it perfectly complements the ethereal and magical theme of his gowns. It’s always been a strong choice for luxe minded clients and very unique in its appearance.
A new comer to The Flower Wall Company, we specifically designed Miss Edwards for our Fall/Winter collection as a dusky pink rose as we’ve spotted the color scheme gaining popularity in the past few months, and it seems our intuition was right!
We had a good feeling this color scheme would be a popular choice so with that in mind we set about creating a 3D, life like looking wall. It has over 30 different components and each panel has around 120 – 150 flowers for that full on wow.
The photos from the presentation are absolutely stunning and we just cannot believe how perfect they look with Michael’s dusky rose & blush colored couture gowns.
The response and social sharing of the images from the event has been nothing short of amazing and we are super honoured and proud to have been part of this event, which rewards our hard work and dedication to creating stunning flower walls.
The Flower Wall Company – We Aim To Slay
What has made us the choice for designers, brands and commercial properties worldwide is our commitment to a quality product. We don’t mess around with low quality or factory mass production. That’s not our style. What is our style? Total wow. Quality over price. Being original. That’s what keeps our flower walls apart from the others and we will continue to deliver on that promise.
You can purchase both our Petra and Miss Edwards flower walls on our online store in our three most popular sizes, or if like Michael you’d like a custom/bigger size, simply contact us at email@example.com.