The Flower Wall Company

Creating reusable, easy to construct and store flower walls for wedding planners, event professionals and prop hire companies. Based in Shanghai.

Our debut at New York Fashion Week

September 15, 2017

The Flower Wall Company – Our debut at New York Fashion Week

You’ve probably seen the images already of two of our gorgeous flower walls at New York Fashion Week! We are so proud to have supplied the floral backdrops for Michael Costello’s SS18 Presentation and we couldn’t have imagined just how much impact the walls would have.

Photo by DAWNITA XAMILIA ALSTON

At the Robert Miller Gallery in fashionable Chelsea, we had a blank canvas to help Michael create his vision of “The Secret Garden”, where humanity and nature entwine, and the idea of beauty is empowered by whimsical elements of organza and sparkle.

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Pre show – our flower walls set up at the Robert Miller Gallery in Chelsea

The delicate colors of the dresses were effortlessly matched and enhanced by two of our flower walls – one of our most popular designs, The Petra, and one of our new Fall/Winter walls, Miss Edwards.

Each wall was 3m tall and 3.6m wide (around 10ft x 12ft) and mounted to the gallery wall – a perfect example of why we don’t create self-supporting walls! More often than not our client base is production/events companies and commercials businesses who don’t need a wall that stands up on its own. The flexible nature of the panel system that we first implemented means you can use the walls for the best fit at your event without being tied to a cumbersome frame or backing system.

The Petra Flower Wall at New York Fashion Week

We knew when we created this design almost six months ago that it was something special, and that we would be seeing the copies of our walls featuring anemone flowers, and we were right! We don’t mind being industry leaders – someone has to set those trends and it might as well be us! Watch this space for more walls popping up featuring anemones!

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Our popular Petra Flower Wall

To the untrained eye this might look just like any other Petra Flower Wall but to us in the know it’s actually a slightly different, custom Petra Flower Wall.

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Photo: Andrew Werner

We have used a higher grade of anemone flower – with real touch feel, as well as adding in real touch blush flower heads. The quality of the anemone’s is amazing and we will be using them in the future for this design – that’s what we are all about! We are getting flowers made and pushing suppliers to create better, more realistic flowers.

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We think the Petra Flower Wall was a perfect choice for Michael’s presentation as it perfectly complements the ethereal and magical theme of his gowns. It’s always been a strong choice for luxe minded clients and very unique in its appearance.

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Photo: Andrew Werner

The Miss Edwards Flower Wall at New York Fashion Week

A new comer to The Flower Wall Company, we specifically designed Miss Edwards for our Fall/Winter collection as a dusky pink rose as we’ve spotted the color scheme gaining popularity in the past few months, and it seems our intuition was right!

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We had a good feeling this color scheme would be a popular choice so with that in mind we set about creating a 3D, life like looking wall. It has over 30 different components and each panel has around 120 – 150 flowers for that full on wow.

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The photos from the presentation are absolutely stunning and we just cannot believe how perfect they look with Michael’s dusky rose & blush colored couture gowns.

The Flower Wall Company at New York Fashion Week

The response and social sharing of the images from the event has been nothing short of amazing and we are super honoured and proud to have been part of this event, which rewards our hard work and dedication to creating stunning flower walls.

The Flower Wall Company – We Aim To Slay

What has made us the choice for designers, brands and commercial properties worldwide is our commitment to a quality product. We don’t mess around with low quality or factory mass production. That’s not our style. What is our style? Total wow. Quality over price. Being original. That’s what keeps our flower walls apart from the others and we will continue to deliver on that promise.

You can purchase both our Petra and Miss Edwards flower walls on our online store in our three most popular sizes, or if like Michael you’d like a custom/bigger size, simply contact us at info@theflowerwallcompany.com.

 

www.theflowerwallcompany.com

Posted by theflowerwallcompany
Filed Under: Blush Color, Flower Wall, Made By Us Tagged: fashion show, flower wall

Blush, dusky pink and cream roses, peonies and wisteria – A closer look at our Clara Flower Wall!

August 3, 2017

Blush, Dusky Pink and Cream Roses, Peonies and Wisteria Flower Wall

In this blog post we will be looking at our Clara Flower Wall which we happen to think is an absolutely gorgeous floral backdrop!

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Packed full of blush, dusky pink, and cream roses, peonies and wisteria, what we love about this flower wall is how 3D it looks, and how delicate the color scheme is.

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In our Clara Flower Wall we use around 15 separate flowers, all expertly arranged by us in our workshop to create a life life, totally wow wall.

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We’ve seen our Clara Flower Wall being used for wedding shows, baby showers and bridal showers, and we think the gentle tones perfectly fit with luxury events.

You can purchase our Clara Flower Wall directly on our online store, or email us for more information! info@theflowerwallcompany.com

Posted by theflowerwallcompany
Filed Under: Blush Color, Flower Wall Tagged: blush, flower backdrop, flower wall

Our Value Flower Wall Range….Cheap or luxury?

July 24, 2017

Our Value Flower Wall Range….Cheap or luxury?

Can a flower wall ever be both? Hmm, we’re not so sure!

Since we launched our Value Flower Wall Range last month we’ve been super busy with orders from customers who will not only be adding the wall to their portfolio of rentals, but also from private clients who will be using the wall for the own personal use at events such as weddings or baby showers. When prices start from 895USD, we can see why – it’s a competitive price compared to some day rentals!

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But one thing we can’t help but notice, is how our Value Range looks a lot like what fellow flower wall vendors describe as ‘luxury’ or ‘bespoke’.

We like to think we’re pretty open and honest at The Flower Wall Company, and we created our Value Range specifically for those brides on a budget who want a flower wall at a lower price, but with our years or experience, we think we are ok to say that as gorgeous as this range is, it isn’t ‘luxury’ or ‘high end’. And there is nothing wrong with that! But let’s be mindful about using those words.

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We’ve said before luxury is a relative term, but we can’t help but think some other flower walls are being mislabeled and misdescribed. Now that is wrong!

Not all flower walls are made equal, designed equal, or look equal, so how can they all be described as luxury, high end, or bespoke? It’s a question we have been pondering recently and will definitely be delving into in the future on this very blog!

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                                                                                                                                  From 895USD

 

How do our Value Walls differ from the rest of our range?

Most of our other flower walls use at least 10 different types of flowers – some use over 50 separate pieces – that means different species, size, color and material. Initially we used so many as we quickly realized that the best flower walls are the ones that look real, and in real life, no two flowers are the same, so we try to replicate that idea in our backdrops. Our Value Range only uses a around 5 different blooms, but what we still do is hand arrange the flowers into a western style arrangement and color scheme, and we still do it in our way that means you can reuse the wall tens if not hundreds of times – we build our walls not to fall apart.

Our Value Range is also not 3D as the flowers we use are all similar heights, but the blooms are still high quality imitation florals, and we still use over 100 per panel. We firmly believe the blooms in our Value Range are better quality than some of the other flowers we’ve seen in walls on social media touted as ‘luxury’ – such as the flower wall below.

        Flowers in this flower wall do not meet our standards! (This is NOT our work!)

Being in China means we get to see so many new flowers each day, and there are ones we simply refuse to use as they don’t meet our high standards….actually quite a lot are rejected, usually for being low grade material or not well designed. You can see from this image, which is promoted as ‘luxury’ that our Value Range is taking no prisoners when it comes to how amazing it is!

                                                      Gaping and haphazard arrangement are not for us! (This is NOT our work!)

We look at flower walls all day every day, so it’s easy for us to see the comparisons and quality. When purchasing online, it can be hard to see the difference of price over value, and a lot of time is probably spent reading the descriptions of products, but we are saying enough with the superlatives! Own the product you sell – we are upfront and honest about our Value Range. The colors and arrangement are beautiful, but is it as evolved and life like as say our Aninia Flower Wall? No. Does it mean a flower wall from our Value Range will look any less stunning at an event? No, not at all. But as everyone has a different amount to spend, we wanted to offer all potential customers a choice and we wanted to show our customers that our Value Range competes directly in price with what other companies call luxurious, but definitely not in style. Our Value Range is light years ahead in that department!

See Our Amazing Value Flower Wall Range

Our Flower Wall Value Range currently has 5 designs, and we planning on adding more soon.

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Visit our website to see our portfolio or email us with any questions you may have! info@theflowerwallcompany.com

Posted by theflowerwallcompany
Filed Under: Blush Color, Flower Wall, Value Range Tagged: flower wall, Value Range

Our Pure Blush Flower Wall is on Sale!

November 30, 2016

Blush is the color on every hot wedding bloggers lips – a soft peach pink mix, this delicate shade is the perfect choice for elegant weddings and events, and now is the chance to purchase our Pure Blush flower wall at a sale price, while stocks last!

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Blush is the modern classic color for romantic weddings and events. Inspired by the warm pale tones of blush, we have created Pure Blush flower wall which features two different species of rose in high end replicas that are custom dyed for us.

Delicate and luxurious looking, Pure Blush is the perfect wall for any wedding or bridal shower.

Please note: As we dye these flowers and hand make the wall to order, sometimes the coloring of the flowers is one or two shades different, and your computer monitor settings can also change the appearance of the color. We strive to make the perfect blush wall for you and wouldn’t send out a backdrop we don’t consider to be blush.

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Visit our online store to purchase Pure Blush and view more of our amazing sale!


Production time of sale flower walls (excludes shipping times)

Order between 28th November and 15th December: Your wall will be dispatched before 20th January

Order between 16th December and 6th January: Your wall will be dispatched before 28th February

We will be closed for Christmas (23rd – 27th December), and during the Chinese New Year we will be operating with limited capabilities. 

info@theflowerwallcompany.com

Posted by theflowerwallcompany
Filed Under: Blush Color, Flower Wall, On Sale Tagged: blush, blush flower wall, flower wall, winter sale

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